The Ramayanaya trail will be re – launched by the Sri Lanka Convention Bureau together with SLTPB and Srilankan Airlines in the coming months. The 14 sites accessible out of identified 52 Sites will be heavily promoted through various itineraries and packages.
The traditions of the Ramayana form an integral part of the shared cultural heritage of India and Sri Lanka. Major part of the Ramayana Episode has taken part in Sri Lanka and therefore Sri Lanka has special significance in the Ramayana Epic where pilgrim tourism can be promoted from India.
The sites include the places where Sit ha Devi has travelled to, consisting of archaeological areas, caves, mountains and temples which are of immense interest to Hindus. Sita Eliya, Ravana Ella, Hakgala, Maligatenna, Roomasala, Sitawaka and Kelaniya are some of the prominent localities associated with the Ramayana traditions.
During the last few years, India became the primary tourist and MICE tourist generating market for Sri Lanka . To cater to Indian market, Sri Lanka Tourism structured many new tourism products. Facilities for Corporate meetings and Incentives were among them.