Srilanka Institute of marketing organized a programme of How to Sell to Top Guns (Top Management). The programme is will educate the intricacies to involve in selling to the top management.

The programme contents of,

• Industrial Selling Principles ( Business to Business)
• Characteristic of Industrial Marketing
• Understanding the Mindset of Management
• Effective Negotiation Skills
• Self Confidence and Positives attitudes
• Effective Listening Skills, tactfulness and empathy
• Understand the essentials of Finance
• Approach Methods to Top Management
• Understanding the DMU concept and how to deal with the participants, Consultative Selling, Versatile selling

The program is targeted to the Decision Maker

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